CORPORATE MAGES INFLUENCER MARKETING
We execute effective strategies; from building brand awareness to conversion-led campaigns
We’ve developed countless leading influencer marketing campaigns over the last 3 years, specializing in global campaigns, spanning countless industries.
We know what success looks like.
We track, measure, and optimize to deliver results with exceptional, tangible impact. Corporate Mages guarantees real influence.
We know influencers.
We know exactly how to find the right influencers to help you achieve your goals and objectives, to make the best match possible.
We manage campaigns from A to Z
Tailor-made strategies, hands-on campaign execution, underpinned by in-depth reporting. Calling on our in-house production team and performance marketers when needed.
WE USE A MULTI-CHANNEL SOCIAL MEDIA APPROACH
With 2.5B (MAU) Facebook is the biggest social network in the world
75% of Instagram users take action after looking at a sponsored Instagram post
40% of Twitter users made a purchase as a direct result of an influencer tweet
LinkedIn is the perfect platform for B2B influencer marketing. Over 61M LinkedIn users are senior-level influencers.
Brand familiarity is 4x more effective by YouTube creators than celebrities
54% of podcast listeners take action after hearing a product advertisement during a podcast.
A top trending song on TikTok typically starts trending on Spotify as well, illustrating the true influence of creators on TikTok.
Ready to get started?
WHY IS INFLUENCER MARKETING IMPORTANT?
Determining and targeting the right audience is an essential part of every marketing strategy. Nevertheless, it is often a challenging process and requires a thorough understanding of your potential consumers.
Influencer marketing enables you to surpass this step because the hard work has already been handled by influencers. You just need to make sure that the influencer is related to your niche and their public persona matches your brand’s image.
AMPLIFIED BRAND AWARENESS
Influencers, thanks to their huge reach, have the ability to extend brand exposure and raise brand awareness. As an influencer suggests or promotes your brand, their followers will probably take notice. Besides, suggestions from a popular influencer are often perceived as more authentic.
Working with influencers enables you to cut through the noise and drive their followers to your brand. It increases more visibility to your brand and helps build meaningful online conversations about it.
ENHANCED CREDIBILITY AND TRUST
Consumers tend to trust content and recommendations from influencers, as they are seen as a third-party, unbiased source and this can have an impact on people buying your products or services. That is the biggest power of influencers – the trust their followers have in their opinion. Collaborating with trustworthy and relevant influencers will strengthen your brand reputation and support your credibility. So when they share their opinion about your brand, it will be seen as a genuine testimonial and will help you build a following of loyal brand advocates.
IMPROVED CONVERSION RATES
Sometimes it can be difficult to persuade consumers to try your product or service and to gain repeat customers who trust and value you, especially if you’re a new brand. A 2018 report, The ROBO Economy, showed that 82% of smartphone users consult their phones on purchases they are about to make in-store and 45% read reviews before making a purchase. Influencers have the ability to help drive more people to your products and services, as they have already gained the trust of their followers.
INCREASE AUDIENCE ENGAGEMENT
Boosting the number of likes and comments on your social media posts is a really hard task. In the absence of good engagement levels, gaining millions of followers won’t lead to any results. This is where influencer marketing can be a good idea.
First, collaborating with influencers enhances the quality of your content and makes it more user-centric. Such content is more inclined to find traction among your target audience.
Second, as an influencer shares your content on their social media profiles, their followers will also engage with it. If they love the content, they may tag their friends and share it on their accounts, further expanding their reach.
REVAMP CONTENT STRATEGY
Influencers create engaging content for their followers regularly. They have a clear understanding of the likes and choices. Collaborating with them helps to redefine the company’s content strategy giving it a new perspective.
The content that influencers feature is often seen as more authentic and trustworthy. If it is targeted with the right audience, they are likely to share it with their networks. As a result, it increases the visibility of your content and connects the brand with an audience that would have remained inaccessible otherwise. Working with influencers also provides access to a plethora of user-generated content.