WE BELIEVE IN – “MAKE A CUSTOMER, NOT A SALE”
oday the amount of prestige that your brand carries in the market directly affects your customers and productivity. Even Google positions your business as per the evaluations that your clients and customers have about you. In the digital era, where competition is fierce between brands, small businesses, and startups can also garner huge profits by managing their online reviews. This is one of the preeminent ways to distinguish your brand and elevate your visibility in the search engine.
AGMC’s Digital PR utilizes online platforms to manage and grow your Online Reputation and let your customers be aware of and understands you and your business. We achieve this by winning earned media exposure across a range of online platforms including News sites, Blogs, Social Media & Business Networks. Our Digital Public Relations & Reputation Management Services can be a vital tool for improving your reputation, growing your exposure, and improving your SEO.
HOW DIGITAL PUBLIC RELATION IS HELPFUL
igital PR is all about Building Brand Credibility, Brand Awareness, Positive Impact, and Reputation building for your brand and website’s visibility online. By higher ranking in Google and more social shares, likes, comments, views, retweets, re-pins, etc. At the same time ensure your business gets featured in numerous online publications in your target location.
As your brand is mentioned online on a more frequent basis and in many different places, more people will start to visit your website.
When your content is published on high-authority sites that link to your website, your SEO ranking will improve for your target keywords. As your SEO ranking improves, this will also improve your website traffic and leads or sales.
Publishing high-quality articles on authority sites will improve your reputation as a credible source of information and improve trust in your brand.
Using this strategy, your brand is mentioned much more frequently in front of an interesting target audience, which will generate leads from some of the people who visit your website, ultimately also leading to more sales.
Your target audience will begin to hear more and more good things about your brand and see an increased number of positive reviews.
“Advertising is saying you’re good. PR is getting someone else to say you’re good.”
OUR STRATEGY AND PROJECT PLAN
FREE PR ASSESSMENT
As a Digital PR for startups, we love helping companies grow, so book a call with one of our PR specialists, and they’ll walk you through the following:
- Website and content assessment
- Digital Footprints analysis
- Competitor analysis
- Media Interviews skill assessment
WHO NEEDS DIGITAL PR?
Today’s consumers are heavily influenced by the information presented on Digital Media. More purchase decisions start online now than ever before. Employers research potential new hires online before they make an important hiring decision. What do the search results say about you? Whether it‘s for yourself, your company, or your clients – if you want to make sure you have accurate search engine representation, we can help.
INDIVIDUAL
Individuals’ reputations need to be controlled by digital results. If you are an executive, celebrity, or just a normal person with little true representation, we can assist.
COMPANIES
Companies may be unknowingly letting the digital wave control their reputation and brand online. Digital Public Relations can assist your company in controlling your digital assets.
AGENCY PARTNER
Traditional public relations firms need a partner in Digital Public Relations. DigitalPR can provide a transparent solution to assist in digital market dominance.
BRANDING
Branding through digital mechanisms can position your brand as a thought leader when buyers are searching the internet for information relevant to your industry.
OUR DIGITAL SOLUTION
What’s the Difference Between Marketing and Digital PR?
There isn’t a clear difference between online marketing and digital PR. In general, marketing is focused specifically on sales while PR is focused on creating a positive impression of your brand. Digital PR aims to get the word out about what your brand stands for, what makes it unique, and particularly what is happening at the moment that is new and exciting. It aims more to increase traffic and awareness, while marketing is typically more focused on conversions. With marketing, you are directly promoting a product or service. With digital PR, you are promoting the brand or company as a whole.
What’s the Difference Between Traditional Pr and Digital PR?
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TRADITIONAL PR
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VERSUS
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DIGITAL PR
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Press, Radio TV Events
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OUTLETS
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Online publication blogs, podcasts, social media events
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Journalists, Reporters, and Producers
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RELATIONSHIPS
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Journalists, bloggers, social media personalities, industry experts
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Brand and Reputation Maintenance, Crisis Management
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OBJECTIVES
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Building credibility and online footprint, supporting SEO
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Press releases, interviews, original content
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METHODS
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Press Release, Videos, Guest blogging, online content
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Reputation and crisis management for longer corporates, winning earned media in newspapers and TV
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STRENGTHS
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Building awareness and credibility for startups and small businesses, growing an online footprint, and SEO clear tracking and results
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Can be unsuited to the needs of startups and smaller businesses trying to get established, difficult to measure results
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WEAKNESSES
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It May not be suited to the needs of larger corporate’s looking to win traditional earned media
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